Wholesale apparel

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Privacy policy

Last updated: 1 January 2026

1. Who we are

, trading as , operates . We are the data controller for the personal data described in this policy.

2. What data we collect

Because we sell to the trade, most of the data we hold relates to a business and the person who buys on its behalf.

3. Why we use it, and our lawful basis

PurposeLawful basis under UK GDPR
Quoting, processing and delivering your order, and running your trade accountPerformance of a contract
Answering enquiries and providing support before and after an orderLegitimate interests, or performance of a contract
Sending stock, pricing and range updates by emailConsent, or the soft opt-in for existing customers
Credit checks and fraud prevention on account applicationsLegitimate interests
Analytics used to improve the catalogue and the websiteConsent, given through the cookie banner
Meeting our tax, accounting and other legal obligationsLegal obligation

Where we rely on legitimate interests, we have considered whether our interest in running the business is outweighed by your interests and rights, and we have concluded that it is not. You can object to that processing at any time.

4. Who we share it with

We share data only with the providers who help us run the business:

We may also disclose data where the law requires it, for example under a court order or a request from a tax authority. We do not sell your personal data.

5. International transfers

Where a provider stores data outside the UK, we make sure the transfer is covered either by an adequacy decision or by appropriate safeguards, such as the UK International Data Transfer Agreement or the UK Addendum to the EU Standard Contractual Clauses. You can ask us for a copy of the safeguards that apply to a particular transfer.

6. How long we keep it

7. Your rights

Under UK GDPR you have the right to access the personal data we hold about you, to have it corrected, to have it erased, to restrict or object to how we process it, to receive it in a portable format, and to withdraw consent at any time where consent is the basis we rely on.

To exercise any of these rights, email . We will respond within one month. We may ask you to confirm your identity first, and we may need to keep records that we are legally required to hold even where you ask us to erase them.

8. Complaints

If you are unhappy with how we have handled your data, contact us first at and we will investigate. You also have the right to complain to the Information Commissioner's Office at ico.org.uk or on 0303 123 1113.

9. Cookies

We use essential cookies to keep the site working, including a small stored preference that remembers whether you are viewing prices in euros or pounds. Non-essential cookies for analytics and advertising are set only after you accept them in the cookie banner, and you can change that choice at any time by clearing the banner preference in your browser.

10. Changes to this policy

We update this policy when our processing changes. The date at the top shows the current version, and we will publish any material change on this page before it takes effect.

Questions about anything in this policy? Write to , , or email .